For teams who post regularly but cannot tell you what it earns. Participants pick the platforms that suit their business, build a content calendar they can sustain, and connect social activity to an e-commerce funnel with numbers attached.
HRD Corp SBL-Khas Claimable
Platform Strategy
Where your customers actually are. Choosing between Facebook, Instagram, TikTok and marketplaces instead of spreading thin across all of them, and what each platform rewards.
Business Profile and Brand Setup
Profiles, bios, link strategy and shop tabs configured so a first-time visitor understands what you sell within seconds.
Content Planning and Calendars
Content pillars, posting cadence and a monthly calendar. Building a batch-production habit so posting does not depend on inspiration.
Community Management
Comments, DMs, response times and handling complaints in public. Turning an audience into a group that buys and comes back.
E-Commerce Funnels
Mapping the path from a piece of content to a completed checkout, then finding where people drop off and fixing that step.
Paid Boosting Basics
When to put money behind a post, how to set a sensible test budget, and reading whether a boost actually paid for itself.
Measuring What Matters
Reach, engagement, click-through and conversion. Which numbers signal real progress and which are vanity metrics.
Training Mode Physical / Online / Hybrid / e-learning
HRD Corp SBL-Khas Claimable
Duration 2 Days
Training Hours 9:00 AM to 5:00 PM
Level Beginner to Intermediate (SME)
Certificate None — Orbix own course. Delivered as an HRD Corp claimable workshop with an Orbix certificate of completion.
